Year 9 impress industry experts in Enterprise Challenge

Clayesmore’s Year 9 students impressed a panel of industry experts in their three day Enterprise Challenge held at the school this week. Each student in the year was assigned a team and challenged to design from scratch an energy bar, incorporating bringing it to the market, manufacturing and sales.

This cross-curricular project involved Business, DT and Home Economics departments, and over the three days eight teams worked together on their business plans, splitting key roles between them, and allowing them to develop and exhibit many skills including time management and teamwork, marketing and advertising, budgeting and employability skills. As part of the process they made early pitches to a Dragons’ Den style panel, created marketing campaigns, exhibition stands and presentations and wrote company reports for the final day of judging and pitching. One enterprising team even inveigled their way into a meeting with the Head and Senior Leadership Team to pitch for their company! 

The teams certainly impressed the industry advisors who had helped with the projects and judging throughout the three days, and feedback received from them included: 

“If the Year 9 team I was working with are anything to go by, the UK has some brilliant business entrepreneurs in the making. Look up Clayesmore for a great school environment.” and

“Totally blown away by the Year 9 pupils at Clayesmore and the Young Enterprise challenge they have been doing for the past three days. Really inspiring to see them all so engaged in producing nutritional energy snacks. Fantastic trade stands, incredibly impressive business plans and a huge amount of thought and concern over their packaging. It is very heartening and obvious to see how engaged this generation is is caring for our planet and keeping themselves healthy.”

Well done to everyone who took part and congratulations to the following who were adjudged to be the winners of the various aspects of the challenge: 

  • Best Finance Director – Tamsin
  • Best Sales & Marketing – Fred
  • Best Operations Director – Ellie
  • Best Administration Director – Bryony
  • Best Managing Director – Louise
  • Personal most likely to win the Apprentice – Evie


  • Most innovative product – Whoa & Co
  • Tastiest product – Powerzone C
  • Best pitch – Hermins
  • Best trade stand – Whoa & Co
  • Best Sales – Unity
  • Best Packaging – Plasma


  • Best Company: 
    • 1st – Whoa & Co
    • 2nd – Busy Bites
    • 3rd – Country Tuck